Gold rush for adaptive-learning market?

The latest issue of TIME magazine has an article, "A Is For Adaptive", which may give a hint for any up-and-coming would-be entrepreneurs to jump into this gold rush for the global $4.6 trillion education market. It has been well-known that one-size-fits-all curriculum is only a compromise in the educational system. Adaptive learning materials for each student is only a dream for many centuries until recently when digital technology is finally mature enough to make it possible. Knewton, a start-up targeting adaptive learning has attracted $33M from investors and has already proven impressive differences in students' learning from its products. Many companies are jumping on this adaptive-learning bandwagon. Since adaptive-learning may have nuanced cultural difference, it may be up for grabs for aspiring programmers and educators to foray into this promising (and lucrative) virgin market in Taiwan.

A Is For Adaptive